Business and Marketing

Account Based Marketing

Top planned investments for next year include ABM platforms, attribution and reporting, intent, and direct mail

Account Based Marketing Workbook

A full-fledged ABM program also supports the post-sale customer lifecycle, using marketing’s toolkit to contribute to the overall customer experience at targeted accounts.

Building a Brand

Fortunately, with the right tools and guidance, anyone can build and launch their own brand.

5 Buyer Trends for Marketers

A complete view into the current trends in the market, how needs and appetites are evolving, and what marketers can do to adapt.

The Thank You Economy

Emphasizes the importance of social media in any business venture.

Top of Mind

Book for business leaders, public speakers, social media influencers, thought leaders, personal brands, and any company that wants to build meaningful relationships with its audience and industry influencers through a powerful content strategy.

E-Mail Marketing

Maximizing the Potential of Email Marketing Services

The Art of Public Speaking

Where would we be if not for our communication skills? Here is an eBook that may help you to make them better.

Create the Ultimate Patient Financial Experience

How to lead the charge in a changing patient landscape + unlock real results in your revenue cycle.

10 Tips for Your Next Presentation

Whenever you have the chance to give a presentation, you have a unique opportunity to connect with and win your audience over.

Responding to Online Reviews

A strong online presence is essential to maintaining a thriving business and responding to online reviews is a key element of that presence—what’s often called “online reputation management,” or ORM.

Trends in Healthcare Payments

A smart technology platform for managing healthcare payments (known as revenue cycle management, or RCM) is an invaluable tool to help providers navigate this turbulent market, increase patient loyalty and achieve financial success.

Cloud Security Maturity Index

Measuring the impact of cloud security.

Business Etiquette

Setting a professional tone with co-workers, clients and customers

Starting a Medical Practice

Steps to consider when opening a medical practice.

Business Ethics

Advice on the importance of ethics in business and common issues to look out for.

Microsoft Project

Microsoft Project is one of the most popular project management software applications. It offers a tremendous amount of functionality to users. However, as with most software, mastering it can seem like a daunting process.

Teach Yourself Windows 11

Are you a visual learner? Do you prefer instructions that show you how to do something — and skip the long-winded explanations? If so, then this book is for you.

Grow Your Medical Practice

Consider this book your personal guide for spelling out exactly how to build the medical practice you envision. I assure you that it’s well within your reach if only you apply the map that’s in this book.

Crush It

Gary Vaynerchuck takes you through the essential steps necessary to take your passion and turn it into your career using the power of the internet.

Enhancing Positive Outcomes For Patients

How shared decision-making and consumer technologies can help drive patient adherence and compliance.

Women's Health 2023

Key Trends in How Women Find and Access Care

Older Adults and Technology

Creating an age-inclusive, digital first patient intake strategy

Cybersecurity and Privacy Law Handbook

A beginner's guide to dealing with privacy and security while keeping hackers at bay.

Enhancing Positive Outcomes For Patients

How shared decision-making and consumer technologies can help drive patient adherence and compliance.

Media Relations Redefined

We also uncovered how media relations is evolving in response to shifts in the broader media landscape.

Malpractice: Back To Basics

The Importance of Good Communication and Documentation in a Complex Case.

Enhancing Positive Outcomes for Patients

How shared decision-making and consumer technologies can help drive patient adherence and compliance.

Business Problem Solving

These leaders learn to adopt a particularly open and curious mindset, and adhere to a systematic process for cracking even the most inscrutable problems.

Stages of Business Assessment

Get clear on where your business is today and finally get a specific plan to help you bust through what’s holding you back.

How to Write Meeting Minutes

Expert Tips, Meeting Minutes Templates and Sample Meeting Minutes

Essential Steps to Starting a Business

This article will run through what it means to start your own business, the reasons behind it, and what you should have in place before setting up officially.

Java 17 Programming

Learn the fundamentals of Java Programming with this updated guide with the latest features.

Codes of Conduct for Success

Developing your own rules of conduct that transform organizations and businesses.